How To Turn One Article Into 7 Pieces of Content

I’ve been creating skillshare courses for a few months now. I’m now making around ~$300 a month from views.

I record these classes in one studio session. This is how I do it:

  1. Create an outline on a specific title/topic/keyword
  2. Get in the studio and record 1 long video where I cover each point
  3. Export footage edit down to 8-12 clips - title each clip
  4. Upload each to Skillshare and fill out the course details
  5. Export this footage as a full video for YouTube and as individual clips to add to an article on my site: Colin.coach

Here are two articles/courses I made this week:

Each article follows a SEO-and-scroll-friendly list format. But instead of a straight article, I upgrade the content by adding short clips to most of the bullets.

This will increase the value to readers and the perceived seo-value to Google.

A few things to keep in mind here:

I’ve been recording and editing videos for 2 years now. I have my process down pat.

I’ve been reading, studying, learning, and leveling up for 15+ years now as an adult, which has given me the ability to go into the studio and intelligently riff on most subjects.

That being said, I highly recommend you start creating content if you are at all interested in doing so. It is a rewarding and personally developing effort of time. You can also help people become better. That’s amazing.

What I recommend you start with is a daily short 3-5 min video using your phone. Turn it sideways (landscape mode) and then look at the camera and talk about something that’s interesting to you. Do this every day.

Then upload these to YouTube and social media, or don’t. Whatever. Do it for the leveling up.